The Smart Manager

The Smart Manager is India’s first world-class management magazine. It was launched with a mission to update the business community in India on the latest thought-provoking strategic ideas from experienced world class managers, academics and consultants from across the globe.

The Smart Manager is backed by an illustrious editorial advisory board – Ajay Piramal, Apurva Bagri, Gita Piramal, Kamini Banga, Maneck Davar, N.R Narayana Murthy, Nitin Nohria, Omkar Goswami, Prahlad Kakkar and Rajesh Jain.

A management magazine with a unique mission and position, The Smart Manager has regular contributions from the men and women who have built and who continue to build India’s corporate empire and knowledge economy, forming a superior network of world-class academics and management thinkers.

The readership base of The Smart Manager has been growing from strength to strength, constituting top management, senior management, middle management and the directors of India’s best corporations, along with business school students who are being groomed for a management career. These are individuals who are successful in the academic, corporate or professional world, contemporary and progressive thinkers, sophisticated and discerning consumers and frequent travelers.

The Smart Manager is also available as reading material in the Business Class of Jet Airways, India's No. 1 private airline, the largest airline in the country in terms of passengers flown, and the fastest growing airline in the world.

The magazine, therefore, gives advertisers the opportunity to tap into a significant cross-section of the vast aspiring/practicing manager population in India.

Advertising Rates and Production Information Details (Effective April 2008)

Advertising Rates
Reverse Cover Gate Fold – Rs. 2,30,000
Back Cover – Rs. 1,20,000
Inside Cover – Rs. 1,00,000
Double Spread Colour – Rs. 1,50,000
Double Spread B&W – Rs. 1,30,000
Full Page Colour – Rs. 75,000
Full Page B&W – Rs. 65,000
Half Page Colour – Rs. 40,000
Half Page B&W – Rs. 35,000
Single Column Colour – Rs. 24,000
Single Column B&W – Rs. 21,000

Bleed Sizes (Height x Width)
Full Page – 267 x 210 mm
Double Spread – 267 x 420 mm
Opening Double Spread – 267 x 408 mm
Reverse Gate Fold – 267 mm x 205L+200R mm

Please Note
• Keep 3 mm extra for bleed on all sides.
• Live area must be 5 mm inside on all sides.
• Keep 10 mm distance in center of double spread for all text.

Non-Bleed Sizes (Height x Width)
Double Spread – 227 x 380 mm
Full Page – 227 x 170 mm
Half Page Vertical – 227 x 85 mm
Half Page Horizontal – 114 x 170 mm
Single Column Vertical – 227 x 55 mm
Strip Ad Horizontal – 54 x 170 mm

Materials Required
Format: EPS, PS & PDF in Composite CMYK file. Text convert to curves. All images / objects etc. should be in CMYK mode and not RGB. Digital Proofs for matching colour should be submitted mandatorily.
Binding: Perfect binding
Screen: 150
Printing: Sheet-fed offset

For more information on THE SMART MANAGER, click here, http://www.thesmartmanager.com

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