JetWings Domestic
JetWings Domestic is the in-flight
monthly magazine kept onboard of all domestic flights
of
Jet Airways. Jet has 353 flights
to 45 destinations and 35,000 passengers on a daily
basis. It has a print order of 2, 05,000 and a readership
of nearly 10, 00,000 passengers every month.
The Jet Airways customer profile comprises of businessmen/self
employed professionals (33%), private sector corporate
executives (54%) and public sector executives (13%).
The Jet Airways customer is also younger and more affluent
as compared to competitive airlines. It is also important
to mention that 90% of air travel in India is business
related. JetWings is a complete Lifestyle magazine with
contemporary features on travel, fashion, art, cuisine,
music, fitness, etc. It is designed to cater to the
travel, information, and entertainment needs of a successful
and upwardly mobile passenger base.
JetWings was awarded second runner-up in the
in-flight magazine category at the 2006 Avion awards
of the World Airline Entertainment Association (WAEA),
which is a first for any in-flight magazine published
in India.
Reader Profile
• Jet Airways travellers are high profile, up-market,
SEC A consumers
• Over 90 % of Jet Airways passengers are highly
placed businessmen, executives and self-employed professionals
• Over 90% of passengers consistently rate Jetwings
as excellent and good (as per the in-flight questionnaire
ratings)
• Successful people with high disposable income
to spend on professional and personal needs, comforts
and luxuries
Advertising Rates and Production Information
Details (Effective April 2008)
JetWings (Domestic)
Back Cover– Rs. 850000
Inside Back Cover– Rs. 625000
Full Page Colour– Rs. 450000
Double Spread Colour– Rs. 900000
Half Page Colour– Rs. 275000
Single Column Colour– Rs. 250000
Sizes - HEIGHT X WIDTH
Trimmed Bleed : 273 mm x 195 mm
Bleed Size -
Double Spread : 279 mm x 396 mm
Cut marks on (Trim) : 273 mm x390 mm
Gutter Space on : 6 mm (not included above)
Full Page : 279 mm x 201 mm
Cut marks on (Trim ): 273 mm x 195 mm
Non-Bleed Size (Print Area) -
Double Spread: 243 mm x 360 mm
Full Page: 243 mm x 165 mm
Half Page Vertical: 243 mm x82 mm
Half Page Horizontal: 120 mm x 165 mm
Single Column Vertical: 243 mm x 50mm
Deadlines -
Booking: 4 weeks before publication
Material: 2 weeks before publication
Materials required -
CD with layout in below mentioned formats, colour
digital printout. Adobe Illustrator Eps or CorelDraw
Cdr Format, Text converts to coves & Black text
only 100% black. Digital Printout in colour.
Printing: Sheet - fed offset
Screen : 150
Binding : Perfect Binding