First Update – India’s largest retail magazine!

Spenta Multimedia publishes First Update - a bi-monthly magazine for Shoppers’ Stop's First Citizen loyalty program. Shoppers' Stop is India's largest multi-location chain of departmental stores with India's largest and best retail loyalty program.

First Update is a magazine that is published exclusively for the benefit of Shoppers' Stop's 120,000 top-spending First Citizen Golden Glow card members and their families.

A lifestyle magazine, First Update showcases the latest products and promotions in the store. Other than in-store activities, the magazine also carries editorial write-ups on the latest fashion trends, classic styling, an interactive kids section, home decor and much more, all packaged in an international design format. With a dedicated editorial team, which constantly seeks an insight into the customers' needs and interests, the magazine provides interesting and quality reading. First Update's content is market driven and thereby provides a direct impetus to brand sales at the retail level.

Advertising Rates and Production Information Details (Effective April 2008)

Back Cover– Rs. 3,00,000
Inside Front Cover– Rs. 2,50,000
Inside Back Cover– Rs. 2,00,000
Double Spread – Rs. 2,60,000
Full Page– Rs. 1,65,000
Half Page– Rs. 80,000
Strip– Rs. 50,000

Sizes :- HEIGHT X WIDTH

Bleed Size :-
Back Cover     :277mm x 210mm
Inside Covers         :277mm x 210mm
Double Spread           :277 mm x 420 mm
Full Page                    :277 mm x 210 mm
Strip                      :   50 mm x 210 mm

Non-Bleed Size :-
Double Spread:247 mm x 180 mm
Inside Covers:247 mm x 180 mm
Double Spread:247 mm x 400 mm
Full Page:247 mm x 180 mm
Half Page (Horizontal)          :125mm x 200mm
Half Page (Horizontal):247mm x 90mm
Strip                            :50mm x 180mm

Deadlines :-
Booking : 4 weeks prior to the issue
Material : 2 weeks prior to the issue

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