THE CHARTERED ACCOUNTANT JOURNAL

The Chartered Accountant Journal is India’s largest specialty finance magazine.

Designed and printed on behalf of the Institute of Chartered Accountants of India (ICAI), this monthly journal is mailed out to over 207,000 members of the chartered accountants’ profession.

The Chartered Accountant Journal was established by the ICAI to fulfil its mission of communicating knowledge and issues of professional relevance. The magazine editorial, therefore, aims at developing high accounting, auditing and ethical standards for the chartered accountant profession in India.

Thus, The Chartered Accountant Journal fulfils the professional and business information needs of the profession, making it a publication with substantial readership.

Reader’s Profile:
The serious readership of the magazine is, in fact, evidenced by the fact that around 50% of its readers are CABs (Chartered Accountants who work in the business community), while the balance comprise of chartered accountants in individual practice. Thus, the magazine’s circulation and readership among a power group of over 207,000 decision makers and influencers in the Indian business world.

Advertising Rates and Production Information Details (Effective April 2007)
Back Cover – Rs. 2,75,000
Inside Cover – Rs. 2,20,000
Double Spread (colour) – Rs. 3,30,000
Full Page (colour) – Rs.1,65,000
Double Spread (B/W) – Rs. 2,86,000
Full Page (B/W) – Rs. 1,43,000
Half Page (colour) – Rs.93,500
Half Page (B/W) – Rs.82,500
Single Column (colour) – Rs.55,000
Single Column (B/W) – Rs.49,500

Sizes - WIDTH X HEIGHT
Bleed Size -
Full Page : 195 mm x 273 mm
Double Spread : 390 mm x 273 mm
Reverse Gate Fold: 192.5 + 187.5 mm X 273 mm
Opening Double Spread: 186.5 + 189 mm X 273 mm
Half Page Ver. : 96 mm X 273 mm
Half Page Hor. : 195 mm X 136 mm

Cutting Marks : 195 mm x 273 mm
Non-Bleed Size (Print Area) -
Full Page : 165 mm X 243 mm
Double Spread : 360 mm X 243 mm
Reverse Gate Fold : 350 mm X 243 mm
Opening Double Spread : 345.5 mm X 243 mm
Half Page Ver. : 82 mm X 225 mm
Half Page Hor. : 165 mm X 113 mm
Single Column Ver. : 55 mm X 225 mm
Single Column Hor. : 165 mm X 50 mm

PLEASE NOTE - The publisher reserves the right to trim 6mm off each edge of the trimmed page dimension. Vital matter should be kept within these tolerances.

Deadlines -
Booking : 4 weeks before publication
Material : 2 weeks before publication

Materials required -
Printing : Sheet - fed offset using CTP technology
Screen : 150
Binding : Perfect Binding

Ads Format : CD with material in Adobe Illustrator Eps or Corel Draw Cdr Format, Text convert to coves & Black text only 100%black, Digital Printout in Colour.